The erstwhile rulers of India, like the Nawabs, or the Nabobs if you like, were terribly into good food. One needn’t check the history books to verify this, a taste of a Biriyani or an Aloo Dum or the well known Dal Makhani will do. The Peacock Garden at The Gateway Hotel in Bangalore, part of Taj Hotels, had a great Mughlai spread on offer, the lunch buffet priced very reasonably. I was working at McCann-Erickson at the time, and of course since “immersion” in the brand was most necessary, several lunches were devoured by writer and other members of the team on The Gateway Hotel account.

The Peacock Garden
Khaas Nawabi Khana  (Loosely translates to Special Regal Cuisine)

Here are four ads from the campaign.

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Ad 1

Headline: It takes a tangy green leaf to add meat to our Murgh Siyalkoti.

Copy: Khatta saag. The base of the smooth rich gravy of our Murgh Siyalkoti. And the secret of its incredible taste. That’s just one of the wonderful Nawabi delicacies you’ll find on our new menu. Memorable dshes, painstakingly prepared. To bring you the rare pleasure of gourmet cooking. Kadai Murgh, Bhuna Gosht, Banarasi Kofta Curry… an endless feast.

Dinner: 7.30pm onwards (with live ghazals).
Buffet Lunch (Rs 110/- including taxes) 12.30 to 3pm, every afternoon.

For reservations, call: 584545.

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Ad 2

Headline: Imagine, without him we wouldn’t have had a Taj, or worse, the Murgh Shahajani Korma.

Copy: Welcome to our new menu. The rich, rich spread, straight from a Mughlai kitchen. Enticing dishes, painstakingly made. Murgh Siyalkoti, Rogani Aloo, Murgh Shahajani Korma and many other exotic delicacies.

Come, enjoy some real good khana at our a la carte dinner, or the buffet lunch (Rs 110/- including taxes).

For reservations, call: 584545.

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Ad 3

Headline: Taste our Kadai Sabzi and you’ll agree, miracles happen in the humblest of places.

Copy: The simple, unpretentious Kadai. Where we create our magical pot-pourri of vegetables. The Kadai Sabzi.

Just one of the wonderful Nawabi delicacies you’ll find on our new menu. Memorable dshes, painstakingly prepared. To bring you the rare pleasure of gourmet cooking. Bhuna Gosht, Lasooni Mutter, Banarasi Kofta Curry… an endless feast.

Dinner: 7.30pm onwards (with live ghazals).
Buffet Lunch (Rs 110/- including taxes) 12.30 to 3pm, every afternoon.

For reservations, call: 584545.

……….

Ad 4

Headline: It takes 24 hours for the Dal Makhani to simmer. And a lifetime to forget.

Copy: Welcome to our new menu. The rich, rich spread, straight from a Mughlai kitchen. Enticing dishes, painstakingly made. Rogani Aloo, Lsooni Mutter, Dal Makhani and many other exotic delicacies.

Come, enjoy some real good khana at our a la carte dinner, or the buffet lunch (Rs 110/- including taxes).

For reservations, call: 584545.

PORTFOLIO